02. Who are we?
New on the shelves is Babaderm, a natural (Paraben-free, SLES-free), biologically sensitive probiotic-based baby care range of skin and hair products, clinically proven to keep the skin balanced and germ-free.
Suitable for all skin types – not only for babies, the product combines the very latest in science and nature with the patented probiotic essence Probiton™ (a formulation of the well documented and very hardy BC30 probiotic strain that is clinically proven to be resistant to temperature changes and to survive the production process). Probiton™ has proven anti-inflammatory, anti-fungal and anti-bacterial properties and with added natural moisturising properties and oils that help with skin absorption, Babaderm may help to soothe irritated skin, eliminate harmful bacteria, control and prevent fungal infections.
Probiotics are widely known to help protect and support the health of our digestive and immune systems and now studies have shown that topical (external) use is also beneficial. Babaderm has been developed by local medical professionals at B-Well Medical in conjunction with Ganeden labs (www.ganedenlabs.com) in the US who supplied the Probiton™ essence or supernatant from extracts of the cell wall metabolites of the BC30 probiotic. The result is a cutting edge peptide essence that is taking the skin care products – more specifically baby care products – to a new level.
The range includes;
- a soothing nappy cream (+ olive and Emu oil helps prevent nappy rash)
- a germ-fighting body wash (a gentle wash to sooth irritated skin and get rid of germs)
- a gentle shampoo & conditioner (hair & body wash to keep flora balanced)
- a protecting body lotion (helps to reduce possible skin infections)
- a caring probio oil (+ natural Boswellia Carterii and Chamomile extracts)
All five products are Paraben* (preservative) free and do not contain the potentially harmful foaming agent (SLES) sodium lauryl sulfate. The biologically sensitive products are not tested on animals.
The Babaderm™ baby care range is available at selected pharmacies and retail outlets countrywide, as well as at Kids Emporium, Medi+Rite and Baby City nationwide. For a list of stockists or details on online purchases view www.babaderm.com, and follow Facebook.com/Babaderm and Twitter @babaderm or email firstname.lastname@example.org or call (021) 021 794 3603.